Come for the morning. Stay if it lands.
The ninety minutes stands on its own and costs nothing — come, take the argument, leave at 11:00 with no obligation. The afternoon is for the people who want it running against their own pipeline by five o’clock the same day.
The morning
- Why “our reps use AI for emails” is not a strategy
- What a rep’s week looks like when AI is operating, not drafting
- Where it goes wrong on a sales floor, and what that costs in quota
The afternoon
- Connect an assistant to your CRM, email and calendar
- Build two things from your own pipeline, in your own words
- Put one of them on a schedule before you leave
Morning only
The ninety-minute sales session. No charge, no card, no obligation to stay.
Register for the free morning
Morning and afternoon
Both halves, lunch included. Hands on keyboards from noon until 5:00.
Continue to checkout — $599
A free sales AI session, and the hands-on afternoon after it
Six things, on your own pipeline.
- Your accounts as context — Getting the assistant to know your territory and your product well enough that its first answer is usable in front of a buyer.
- Research and call prep — Who is in the room, what changed at the account, and the three questions worth asking — before the call, not after.
- Outreach that sounds like you — Sequences built from your own won deals and your own voice, instead of the same template the whole market is sending.
- Automations — The move from asking to scheduling — follow-up, next steps and CRM hygiene that happen without a rep opening anything.
- Mining the pipeline you have — Closed-lost re-engagement, expansion inside current accounts, and the deals that went quiet, worked against your own CRM.
- Security — What you connect, what you never connect, and how to tell the difference before you click.
You won’t leave with a slide deck. You’ll leave with AI working your pipeline.
Nick Caruso, with Chris Cocca
A Certified Sales Leader and a Vistage speaker, working out of Baltimore. Three decades of carrying and leading a number — nearly eighteen years at Frito-Lay, then national accounts at Greencore and VP of Sales at Truco — is what keeps the afternoon honest: every automation in the room has to survive a question about whether it actually moves a number.
Take a seat on Friday, October 23.
What to know
Bring a laptop for the afternoon
It is hands on from the first hour after lunch, on your own accounts rather than a demo environment. The morning needs nothing.
Parking
Sixth floor; free garage parking at Columbia Town Center.
What to bring
Bring a laptop.
10490 Little Patuxent Pkwy, Suite 600, Columbia, MD 21044
